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Embryologists are the unsung heroes of egg banking
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Lynn Mason’s journey from emancipated youth to Wall Street banker to CEO of IVI RMA is a climb that took personal and professional grit, and highlights her commitment to increasing access to healthcare using her collaborative and empathetic leadership.
The views and opinions expressed in this article do not necessarily represent the views of the Advertiser or of Inside Reproductive Health.
BY TARA BELLUCCI
Lynn Mason’s journey from an investment banker on Wall Street to the helm of IVI RMA is marked by a commitment to healthcare accessibility. When the largest reproductive medicine group in the world chose Mason, a relative unknown in the fertility space, to run their North American operations in November 2023, some may have been left scratching their heads.
But Mason's career trajectory is filled with experiences that shaped her into a dynamic leader. Growing up in North Carolina, She was encouraged by her parents, neither of whom attended college, to pursue higher education. Her interest in business led her to Wall Street, where she spent six years in investment banking. This period allowed her to observe and learn from those at the pinnacle. "I got to see a whole bunch of different companies and how leaders operate," she says. "I got to truly sit in the seat of a learner with some of the biggest and best companies in the world."
Her experiences on Wall Street ignited a desire to transition to a more hands-on role within a company. She pursued an MBA and was inspired by Kent Thiry, chairman and CEO of DaVita, to consider a career in healthcare. "From that day forward, I've been in love with healthcare and what I can do to first expand access to care," she explains.
"From that day forward, I've been in love with healthcare and what I can do to first expand access to care”
Emancipated youth to top exec
Mason’s personal life also played a significant role in her career choices. She became an emancipated youth at age 15, and the challenges she faced during this period shaped her priorities. "Access to education, access to healthcare, and access to nutrition were always on my mind," she shares. Her commitment to these areas is evident in her career moves, which include senior care (ChenMed), dialysis and kidney care (DaVita), and behavioral and mental health (Broadstep Behavioral Health).
She says her transition to the fertility industry was personal. "I have a sister who has not been able to carry a child to full term, two aunts who could not have children, and a mother who somehow had four children with one ovary," she reveals. This connection fuels her passion for ensuring that everyone has the opportunity to build a family. "I want to make sure that anyone who wants to build their family and is having a challenge or who wants to build a family on their own terms has that ability."
Mason joined IVI RMA right as the company was closing a deal to acquire Eugin’s North American assets, including Boston IVF and TRIO. The timing is coincidental, the company says, and Mason wasn’t involved in the negotiations, but was hired based on her “proven track record of scaling businesses and leading teams to develop innovative programs that provide patients with better access to quality care.”
Going forward, it’s Mason’s job to set a new vision and future for IVI RMA North America, focused on leveraging the key strengths shared by its brands — research, innovation, and patient-centered care.
Mason chaired the NC Triangle American Hearth Association’s 2022 Go Red for Women event, one of her many philanthropic pursuits.
Leading with empathy
Mason’s leadership style is heavily influenced by her experiences at DaVita, where she learned the importance of leading with empathy. Her facility administrators were nearly all nurses, and they had some questions as to what a former investment banker had to bring to the table. One nicknamed her “Fancy Pants MBA.”
"We constantly talked about [how] to lead with our head, our heart, and our hands," she says, “and I was doing a lot of head work and hands work with these ladies.” A turning point came when she offered a hug to a frustrated team member instead of advice, which helped her realize the importance of showing care and empathy as a leader.
“We are here to be in service to patients. And as leaders, we're here to be in service to the people who do the patient care so they can do it well,” she says. “I walk into the room wanting teammates to understand I care about the work that we do first.”
Her tenure during the beginning of the COVID-19 pandemic was another significant challenge. Mason had just taken on her first CEO role at Broadstep when the pandemic hit. "To lead through a crisis—and it really felt like a crisis for everyone and us in particular," as it was a residential care facility, she recalls. Her approach was to provide stability and solutions, showing her team that she cared deeply about their well-being and the organization’s needs.
“At Asian Egg Bank, we believe our embryologists’ expertise not only enhance the outcomes of egg banking, but also provide a vital role and the human touch that machines alone cannot replicate.”
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She emphasizes the importance of having a diverse team (if you’re not careful, “it’s easy for all of us to hire replicas of ourselves,” she says) with complementary skills and aligning them with the organization's mission and values. "I want to hire a bunch of my successors. I want people on the team who are not only subject matter experts in what they do, but are willing to engage with each other," she states.
IVI RMA COO Iris Gonzalez worked with Mason at ChenMed, and left her 10-year stint at the company for the chance to work with her again. “The rising tide raises all ships, she's the tide,” Gonzalez says. “She knows how to observe and contemplate, ‘what are an industry's needs, what are then an organization's needs, where is my team today?’”
Mason hiking Mt. Kilimanjaro in 2022, where she carried the flag for the American Heart Association.
Climbing mountains
Mason not only climbs corporate ladders, she climbs literal mountains. She participates in Align’s Mountains and Marathons leadership immersion programs, with six months of virtual holistic leadership training. And then you climb a mountain.
“By the time we got to Tanzania, I felt like I had already climbed my mountain. And now I just needed to physically do it,” she recalls. “I was one of the oldest people who was in this group and I felt like I had something to prove.”
The 20,000-foot climb offered her some parallels. “Healthcare is a challenging industry. Our space is highly scientifically complex,” she says. “That's okay because we can do hard things.That's what that mountain represented for me.” She hopes to get to Everest base camp one day—”we’ll see if I have this same perspective.”
Clinical and business collaboration
Under Mason’s leadership, IVI RMA aims to stay at the forefront of scientific and clinical innovations while expanding access to fertility care. "Our outcomes are the best in the nation, and that's not by our numbers; that's by health plan numbers," she proudly shares, referencing Society for Assisted Reproductive Technologies (SART) data on live births per new patient nationally compared to RMA locations.
In her work and her board positions at ConvenientMD and Accanto, she sees that many segments of healthcare share the same issues. “We're actually moving a healthcare system inside of the United States to be better, no matter the lane of healthcare that it's in.”
Dr. Thomas Molinaro, IVI RMA’s Chief Medical Officer, agrees. Molinaro has been impressed by Mason’s knowledge of the inner workings of the US healthcare system, something he on the clinical side doesn’t always have. But more importantly, “she understands scale. She understands how to take the best of what we do and bottle it and how we're going to use that across the entire network,” he says. “There’s been a more thoughtful process about growth, about expansion, about standardization, and that's been really great for us.”
Molinaro notes the dyad partnership as an example of a new process Mason has introduced. Something Mason first saw in action at ChenMed, it features important collaboration between business and clinical operations. “Far too long have these sides been seen as in opposition,” but she “watched the two brothers Chen operate beautifully.” Molinaro says it “lets us have open and honest conversations” about the common goals between clinical and operational staff. “It's been really helpful for me to have her taking the lead on the business and operations side. I can focus on what I do best, which is taking care of patients.”
A global and tech-forward future
IVI RMA has a large and expansive network, at home and abroad. “Being across 15-plus countries, we're having discussions unlike anyone else in this space around the best scientific research coming out of various countries." It also helps patients get care wherever they are. "I received a message last week from my colleague in Spain about a patient from another country who needed help in the US. In less than 24 hours we had her set up," she shares.
“We are here to be in service to patients. And as leaders, we're here to be in service to the people who do the patient care so they can do it well.”
Mason not only champions technological innovation like AI, but using that technology to eventually provide around the clock care. "We don't want patients to be without the answers at the moment that they want an answer. If there is a question at 2 in the morning, that person is owed an answer at 2 in the morning." While IVI RMA works to make that happen, a current example of AI integration is Boston IVF’s partnership with Alife. The first-in-the-country program they are piloting uses AI to optimize IVF medication, and helps clinicians retrieve the optimal number of eggs for each patient and reduce overall medication costs.
Mason is committed to ensuring that everyone has access to fertility care, regardless of their financial situation. "We need to make families like that possible. We need to make all kinds of families possible," she says. And she offers this advice for other fertility leaders: "Spend a lot of time with patients. Especially for those of us who are leaders in this space and have not been patients. Walk through their journey."
Lynn Mason's path from Wall Street to fertility has been a mountain of its own. Her leadership, characterized by empathy, collaboration, and innovation, is now at the top of IVI RMA North America.
The advertiser does not have full editorial control over the content of the article above. As a brought-to-you-by sponsor of IRH In Scope, the advertiser only has editorial control over what is mentioned about their company. Inside Reproductive Health maintains full editorial independence over the remainder of the article. The views and opinions expressed in this article do not necessarily represent the views of the Advertiser or of Inside Reproductive Health.
EMBRYOLOGISTS ARE THE UNSUNG HEROES OF EGG BANKING
BY: KATHRYN WOZNIAK, SENIOR EMBRYOLOGIST & LEAD CRYOBIOLOGIST AT ASIAN EGG BANK
In the intricate world of egg banking, embryologists are often the unsung heroes, playing a crucial role in ensuring the success of this delicate process. As reproductive technologies advance, the importance of skilled embryologists becomes even more apparent especially as they help push the field forward. At Asian Egg Bank, we believe our embryologists’ expertise not only enhance the outcomes of egg banking, but also provide a vital role and the human touch that machines alone cannot replicate.
With a unique combination of scientific knowledge and technical proficiencies, embryologists have a skill set that is indispensable. From the moment eggs are retrieved, embryologists meticulously handle them, ensuring optimal conditions for freezing, storage, and eventual use in fertility treatments. This role requires not only precision but also a deep understanding of the biological nuances involved.
One of the key aspects of egg banking is the vitrification process, where eggs are frozen at ultra-low temperatures to preserve them for future use. Two steps make this process particularly challenging: the timing in the equilibration and vitrification solutions, and the loading of oocytes onto the freezing device. The amount of media used in loading is crucial as well; too much or too little media can drastically alter the freezing rate, impacting the survival of the eggs. Embryologists manage this difficult task with a steady hand and expertise.
Embryologists oversee another vital step: the warming process, where the temperature of the thawing solution and the initial placement of the frozen device are critical. Any deviation from the precise protocol can compromise the eggs, highlighting the need for an experienced embryologist to oversee this process. Without an embryologist’s expertise, the success rates of egg banking would be significantly lower.
While the freezing and thawing processes are the most recognized roles of embryologists, their influence extends far beyond these steps.
Embryologists at Asian Egg Bank work closely with other specialists to develop and refine lab protocols, ensuring that every aspect of the egg banking process meets the highest standards. They also collaborate with partner clinics, providing hands-on training and technical support to ensure the successful warming and use of frozen eggs.
This collaboration is a cornerstone of the success at Asian Egg Bank, where embryologists are not just technicians, but integral members of a multidisciplinary team. Their involvement in quality assurance and outcome meetings ensures that any necessary adjustments are made to continuously improve the egg banking process.
At Asian Egg Bank, the success of the egg banking process is a testament to the collaborative efforts between embryologists and other professionals. By staying at the forefront of research and technology, and by actively contributing to scientific advancements, the embryologists at AEB are helping to push the boundaries of what’s possible in the field of fertility preservation.
Discover how Asian Egg Bank’s embryologists are leading the industry. Visit asianeggbank.com/for-professionals to learn more.
The above News Digest Story is paid featured content. The advertiser has had editorial input and control over its creation. However, the views and opinions expressed in this article do not necessarily represent the views of Inside Reproductive Health. The sponsorship of this content does not imply an endorsement by Inside Reproductive Health.
